Marketing & Commercialization Strategy
Combining in-depth consumer behaviour
insights with practical expertise in operations & the trade to create sustainable growth
Marketing Plan Writing
Customer Insights
Consumer Behaviour
Client Relationship Management
Brand Building & Investment
B-to-B Marketing
Pricing Models
Promotion & Distribution Strategy
Client Relationship Management
Market Research & Trend Analysis
Strategies To:
Improve, maintain & transform organization image
Facilitate stakeholder needs & understanding
Create win-win results
Secure high level buy-in & endorsements
We Can Help
NEW PRODUCT DEVELOPMENT – Needs-identification, business case analysis, gap analysis, product introduction activities & quality control
NEGOTIATIONS
COMMUNICATIONS – Internal & external communication, tailored presentations (local, international)
We are proud to have executed some of the top campaigns within Latin America & the Caribbean (LAC) as well as in North America
We’ve been doing this for over 20 years…
See what we have done for our clients… Just imagine what we can do for you…
Marketing Campaigns
From research to strategy to execution, our team delivers to every corner of your marketing ecosystem.
Marketing strategically takes a team. It requires deep insights combined with a range of expertise. A strong marketing strategy partner:
- Pragmatic approach. By exploring what’s possible for your brand & company we help you to uncover the opportunities for what comes next.
- Deep customer understanding.We obsess over every nuance of your ideal customer – their motivations, behavior, and decisions.
- Actively monitor & optimize.Strategies designed with flexibility for changing customer needs & desires. If your marketing strategy isn’t evolving based on data, you may be wasting precious time and resources.
PRODUCT PACKAGING & FULFILMENT
FROM DATED …. TO APPEALING
COMMERCIALISATION
Our commercialization services include the process of bringing new products or services to market. Our commercialization entails production, distribution, marketing, sales, customer support & other key functions critical to achieving the commercial success. From licensing & franchising through to creation of special vehicles we are here to help you realise your financial objectives.
OUR PHILOSOPHY
The time for innovation, change and disruption is NOW
It’s about the end of old certainties and the beginning of new opportunities. Today’s consumers are different, they are in control, they determine what they need & want, when & where.
We embrace the changing times … Customers are connected & in control
Your challenge is ours to embrace
CONSUMER INSIGHTS
IDENTIFYING THE BEST STRATEGY
We invite you to join us on a journey from NOW to NEXT.
DIGITAL EXPERIENCE
RESEARCH
1 – conduct primary & secondary research
2 – leverage technology to harness the data
3 – focus on objectives & ‘what if’ for actionable insights
4 – give insightful feedback combining data, forecasts & scenarios against outlined objectives & market realities
BUILDING BRANDS
Click HERE for details
Reggae Sumfest Full Report 2015
Interview with Lady Saw about SumFest 2015
Electrifying Ending to SumFest 2015
With results-driven strategies, next-level technologies, global experience, passionate marketing pros… we’ve got the services & expertise to create campaigns that work.
We boast:
Global experience – experts uncover and explore nuances hidden within the facts
Technical expertise – independent analyses rooted in science and behaviors
Advanced analytics – cutting-edge data science powers objective insights
We uncover untapped opportunities and boldly call attention to areas where enthusiasm, outweighs evidence
OUR JOURNEY … Experience, Innovation, Reinvention, Excitement, Creativity …
We’ve been around for a while
Festival Queen
Honey Bun
BET TV Hosting Marketing Challenge
From Vouch to Prime Minister
from Food & Beverage (F&B) to Automotive from Entertainment to technology .. we can help
Servicing North America, Latin America, the Caribbean & Europe
Call Us Today. We Help Your Business Grow
Email: service@theconsultancyinc.com
Twitter / FB / Instagram @consultancyinc
LinkedIn: https://www.linkedin.com/company/theconsultancyinc/
www.theconsultancyinc.com
See THE CONSULTANCY INC on DesignRush
NORTH AMERICA
Head Office
TEL:1-786-297-8859
66W Flagler St
Suite #900, Miami FL
33130, USA
TEL:1-876-969-2153-4
60 Knutsford Blvd, Level 9,
Panjam Building
Kingston 5
Jamaica WI
EUROPE
TEL:+44 793 704 6832
45 Rue Boileau
75016 Paris
France